COSMETICS AND DERMATOLOGY
As a freelance copywriter, I had the opportunity to write many texts in the field of cosmetics : beauty tips, ranges, brands, products...
I respect your brand universe and informs myself about each product in order to highlight its key assets and their specificities. If studies and tests have been carried out by the brand as part of the promotion of a product / range, I do not hesitate to mention them.
A main keyword at least is used per text and I make sure to respect a word count defined in advance with you.
Please note that all articles below are in French.
Louce is a French artisanal company, based in Marseille, which manufactures natural soaps made from goat's milk. During our collaboration, I had the opportunity to write blog posts about the benefits of these skin products. I realize then my own research being very cautious about the relevance of my sources.
The goal ? Combine advices and informations in order to work on the credibility of the brand while promoting its products. The tone should be familiar, caring and neutral.
Specifications ? Articles of 1000 to 1700 words. The main query must appear in each title (H1, H2, H3). Articles should contain one or more relevant outside sources. They must also obtain a score of more than 80% in SEO analysis (evaluation on 1.fr).
Blog post of around 1100 words on the benefits of goat's milk for the skin. Score 1.fr:85%.
